Marketing Associate (Nonprofit)

Company: Hope Services
Location: San Jose
Posted on: January 29, 2025

Job Description:

Are you a person who enjoys helping others? Are you currently seeking fulfillment in your professional life?
Hope Services is Silicon Valley's leading provider of services to people with developmental disabilities and mental health needs. We seek candidates who share our inspirations & aspirations. Selection of staff is made on a competitive basis, and we are committed to promoting diversity, equity, inclusion & belonging at all levels.. > > > > > Hope Services has been awarded 2022 Top Workplaces by San Francisco Chronicle, 2022 Top-rated Nonprofit by Great Nonprofits, and Received a Gold Seal of Transparency from Guidestar and a perfect 100/100 rating in three different categories: financial health, leadership and adaptability, and culture and community from Charity Navigator
*Salary Range: $26.00 - $28.00 per hour commensurate with experience and qualifications
Summary
The Nonprofit Marketing Associate will play a key role in supporting the Marketing & Communications team in promoting Hope Services' mission to empower individuals with intellectual and developmental disabilities (IDD) and mental health needs. This entry-level position is an excellent opportunity for a creative, detail-oriented individual passionate about storytelling, digital marketing, and nonprofit advocacy. Reporting to the Director of Marketing & Communications, the role focuses on content creation, social media management, website management, and campaign support to enhance the visibility and impact of Hope Services' programs across nine Bay Area counties.
Essential Functions
The following responsibilities represent the essential functions of the position. An employee in this classification may be responsible for carrying out any or all of the following functions or other functions as needed:
Content Creation and Digital Marketing:
*Develop, write, and edit compelling content for the website, blog, email newsletters, and other digital platforms.
*Collaborate with internal teams and external vendors to produce engaging visual content, such as photos, graphics, and videos, that showcase Hope's mission and impact.
*Maintain and update the organization's editorial calendar, ensuring the timely execution of campaigns, client success stories, and program updates.
*Write search engine optimized (SEO) content to improve website visibility and drive organic traffic to Hope Services' digital platforms.
Website Management:
*Update and maintain the organization's website, ensuring content is current, accessible, and aligned with branding and messaging guidelines.
*Monitor website performance and analytics to identify opportunities for improvement in user experience, engagement, and search engine optimization.
*Create and optimize web pages for new campaigns, events, and programs to ensure seamless integration with digital marketing strategies.
Social Media Management:
*Oversee Hope Services' social media accounts (LinkedIn, Facebook, Instagram, Twitter, YouTube), ensuring consistent branding and messaging.
*Create and schedule engaging posts, reels, and impact stories to inspire audiences and build community engagement.
*Monitor and analyze social media performance metrics, providing insights and recommendations to improve audience reach and interaction.
*Campaign and Event Support:
*Assist in planning and executing digital and print fundraising campaigns, including email marketing, donor outreach, and promotional materials.
*Coordinate the production of Hope Services' annual report, collaborating with internal teams to gather content, data, and visuals.
*Support outreach activities by managing tabling materials and coordinating event-related marketing needs.
Other Marketing Initiatives:
*Assist in maintaining brand consistency across all marketing materials, ensuring alignment with Hope Services' mission and values.
*Conduct market research and stay informed about nonprofit marketing trends to contribute fresh ideas for campaigns and strategies.
*Provide administrative support for marketing projects, including tracking budgets and vendor invoices.
Qualifications Required
*Bachelor's degree in marketing, communications, journalism, or a related field, or equivalent experience.
*Experience with website content management systems (e.g., WordPress) and basic HTML is a plus.
*Experience with email marketing platforms (e.g., Mailchimp, Constant Contact) and familiarity with CRM systems is a plus.
Required Knowledge and Skills
*Exceptional writing, editing, and storytelling skills with the ability to craft impactful narratives.
*Proficiency in social media platforms and tools such as Meta Business Suite, Hootsuite, or similar scheduling platforms.
*Strong understanding of SEO principles and the ability to write optimized content for search engines.
*Basic graphic design and photo editing skills (e.g., Canva, Adobe Creative Suite).
*Self-starter with strong organizational and time-management abilities to manage multiple projects and meet deadlines.
Environmental Conditions
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Considerable traveling throughout a broad local territory. Visits to current and future donor events and Hope locations. Constant exposure to outdoor conditions, weather, dust and pollens. Physical lifting and moving event materials from location to location. Work at computer terminals and on the telephone, report writing, work alone as well as closely with others, sitting for periods of time in meetings and use of office environment; produce work on computers/office equipment.

Do you have what it takes to make a difference? Inspire and be inspired! Hope Services takes immense pride in maximizing our employee engagement. Will you join us??
Visit www.hopeservices.org to find out more about us and the people we serve.
Hope Services is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees not regardless of, but with consideration and appreciation for race, color, religion or belief, national, social or ethnic origin, sex, age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family or parental status, or any other status.




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Keywords: Hope Services, Cupertino , Marketing Associate (Nonprofit), Advertising , San Jose, California