Marketing Specialist

Company: Dorahacks
Location: Palo Alto
Posted on: February 1, 2025

Job Description:

About Dora Factory (DF)Dora Factory creates protocols, toolings, and public good infrastructures that help open-source communities and frontier tech builders to thrive, such as MACI and aMACI protocols.Responsibilities

• User Engagement and Ecosystem Building- Develop and execute strategies to engage with blockchain ecosystems, including partnerships with KOLs (Key Opinion Leaders), developers, and community leaders.- Drive the adoption and awareness of DF protocols (e.g., MACI, aMACI) within the Web3 space.- Organize webinars, events, and collaborations to foster community discussions and involvement.
• Marketing and Campaigns- Plan and execute marketing campaigns that raise awareness about DF's offerings and protocols.- Design and implement initiatives to onboard users, developers, and organizations to DF infrastructure.- Strategize and manage events or trending campaigns to generate buzz and attract more users to DF.
• Social Media Management- Oversee DF's social media accounts (e.g., Twitter) to maintain a consistent and engaging online presence.- Create and share creative content that educates users about DF protocols and promotes discussions.- Track and analyze social media metrics to refine strategies and boost engagement.
• Community Support and Feedback- Act as a liaison between the community and the DF team, addressing user inquiries and collecting valuable feedback.- Monitor discussions across platforms to identify opportunities and address concerns.- Build and maintain an active, engaged community around DF protocols.
• Cross-Functional Collaboration- Work closely with product and technical teams to align marketing strategies with product roadmaps and developments.- Share community insights and market trends to help improve protocol adoption and functionality.Qualifications
• Experience and Skills- Proven experience in marketing, user operations, or community management, preferably in the blockchain or Web3 industry.- Strong understanding of blockchain ecosystems and decentralized protocols.- Excellent communication and collaboration skills to engage diverse stakeholders effectively.
• Technical Knowledge- Familiarity with social media tools, content creation platforms, and analytics tools.- Basic understanding of blockchain technologies and protocols (e.g., Ethereum, MACI).- Experience managing platforms such as Twitter, Discord, and Telegram for user engagement.
• Personal Attributes- Self-driven, creative, and capable of working in a fast-paced, decentralized environment.- A strategic thinker who can craft and execute innovative campaigns to meet marketing goals.- Passion for Web3, open-source technologies, and building vibrant communities.Preferred Qualifications
• - Previous experience in a Web3 company or blockchain project.
• - Understanding of crypto marketing trends, tokenomics, and community engagement incentives.
• - Demonstrated success in running effective campaigns or growing communities in the blockchain space.
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